Sydney Sweeney and the Death of the Cool Liberal

Why Protesting Sydney Sweeney is a Losing Battle

There’s a furious debate happening for the soul of decency raging across Twitter, Threads, TikTok, and anywhere debate can take place online. One that separates the smart from the dumb. The strong from the weak. The Nazis from the normies. One that draws the thickest possible line in the sand and asks the question:

Is Sydney Sweeney promoting eugenics?

This debate stems from a recent string of ads released by American Eagle featuring the White Lotus star, most of which rely on Sydney Sweeney’s sex appeal and a bit of dumb wordplay - many of them include a variation of the phrase, “Sydney Sweeney has great jeans,” because get it? She’s hot? Great GENES ahem great JEANS? PS. buy our jackets too.

But there’s one in particular that has set the internet on fire, leading to one of the most sudden backlashes we’ve seen yet in 2025…